Love AI or hate it, there’s no denying its power. Use it well and it can supercharge your efficiency: streamlining research and analysis, generating drafts in moments and attuning you to your audience. It can even help you produce better quality writing than ever.

But to do this, you also have to understand its limitations. Poor use of AI can generate bland, biased or factually inaccurate text. It poses risks to data security and opens up questions about ethics. And remember: AI can’t think.

In harnessing the bots effectively, the human has never mattered more. Your insight, empathy, critical thinking and creativity are still what will set your work apart.

This practical session provides an intensive and engaging introduction to writing with AI – and how to balance the efficiency of the machine with the irreplaceable impact of the human touch.

By the end of the training, you will be able to:

	understand the AI tools available and how they work
	recognise the strengths and weaknesses of AI
	identify the common use cases for AI
	understand the ethical concerns and data security risks of using AI
	create effective prompts with confidence
	use AI to research and better understand your audience
	summarise complex information using AI tools
	use AI to improve the tone, readability and structure of your writing
	ensure the accuracy of AI-generated content.

Learn all about this course