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Advice and tips
Posted by: Cathy Dann
14 / 10 / 12
Should you write: a) ‘Last autumn, I led the Pegasus project’, or b) ‘Last autumn, I lead the Pegasus project’? The answer is a). Led is the past tense and past participle of the verb to lead. The confusion arises for a couple of reasons. Firstly, the verb to read keeps the same spelling when […]
Posted by: James Eagle
Poor apologies are all too common in business. But the flipside is that, because they’re so rare, a good, convincing apology to a client can leave you with a stronger relationship than before you slipped up. It isn’t hard to do, either. The key is to remember that you don’t want to sound like a […]
18 / 09 / 12
What do data, bacteria, agendas and paninis all have in common? Their ability to ignite a singular vs plural debate. Why so much confusion? Well, firstly, it comes down to how you view foreign words that have been incorporated into English. Should they retain the grammar of their original language, or adopt our ways? Secondly, […]
Posted by: Patrick Neylan
19 / 08 / 12
Annual reports should be focused, well written and dynamic – and, above all, they mustn’t shy away from giving a clear and accurate message. A good place to begin when you need to write one (or, indeed, any other document), is with a question. Why do you write? This isn’t as foolish a question as […]
14 / 08 / 12
This is one of the trickiest homophones to remember, partly because the spellings are only one letter apart, and partly because there is no good reason for the difference (both stem from the Latin complere, meaning ‘to fill up’). Sadly, ours is not to reason why, but simply to learn the difference: to complement is […]
Posted by: Catie Holdridge
26 / 07 / 12
Nelson Mandela once said, ‘If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.’ Business letter writers may not have been his target demographic when he said it, but – if that’s your job – you […]
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